In the graphic industry, the difference between winning an order and missing an opportunity is often very small. At the same time, finding staff with graphic industry training and experienced estimators is increasingly difficult. With a constant flow of price requests, each with its own terminology, specifications and exceptions, teams are under growing pressure to turn those requests into accurate quotations every day.
With EstimAIte, Dataline brings artificial intelligence to where it truly delivers value, right into users’ daily workflow. This smart assistant helps you interpret price requests faster, process them more accurately and convert them more smoothly into ready-to-use, practical quotations. No extra tools. No duplicate data entry. And always with full user control.
Why is EstimAIte relevant?
Print, sign and LFP companies receive price requests in many different forms. One customer describes a job in highly technical terms, while another uses broad and informal language. Specifications may be spread across an email, attachments or separate comments. Even so, customers still expect a fast and clear price indication.
This is often where delays begin. Reading, interpreting and manually converting a request into an accurate estimate takes time, experience and product knowledge, especially when inboxes are full, employees are handling several jobs at once, or less experienced colleagues are asked to prepare estimates.
EstimAIte solves this bottleneck. This smart feature helps you turn unstructured customer information into a structured quotation in MultiPress more quickly.
How exactly does EstimAIte work?
EstimAIte is an AI-powered assistant integrated directly into MultiPress. When you receive a new price request by email, you simply add the content to MultiPress.
EstimAIte analyses the information using a Large Language Model and automatically identifies relevant production parameters such as run length, format, paper type, colour printing and finishing. Based on this interpretation, EstimAIte automatically completes the MultiPress Wizard.
The Wizard has long been a trusted way to create quotations quickly and in a structured manner based on preconfigured product profiles. EstimAIte builds on this foundation and significantly speeds up the process by replacing manual input with intelligent text analysis. The result is less typing, fewer interpretation errors and a faster start to every estimate.
AI within your familiar MultiPress flow
The strength of EstimAIte lies not only in the technology itself, but above all in the way that technology is applied. Artificial intelligence only adds real value when it fits seamlessly into users’ existing way of working.
That is why EstimAIte is not a standalone application alongside MultiPress, but an integrated assistant within the software itself. There is no need to switch between systems, re-enter data or learn an additional tool. Everything happens in an environment where estimators and sales staff already work every day.
Work faster, without losing control
Automation is only valuable when it empowers the user. That is why, with EstimAIte, the estimator always remains in control of the final estimate.
After the automatic completion of the MultiPress Wizard, all parameters can still be checked, adjusted or refined. EstimAIte does not make decisions blindly, it supports the employee during the preparation phase. In this way, you combine the speed of AI with the expertise and insight of your team.
This matters because, in graphic production, not only speed counts, but accuracy as well. EstimAIte helps you produce a solid estimate faster, without compromising reliability.
Who is EstimAIte particularly interesting for?
EstimAIte is especially valuable for print, sign and LFP companies that process a high volume of price requests every day and want to achieve greater speed, continuity and quality in quotation preparation.
This functionality makes a real difference for graphic companies where:
- Many price requests are processed by email,
- Estimating tasks are divided among several employees,
- Less experienced staff also prepare quotations,
- Technical graphic knowledge is only available to a limited extent,
- Fast quotations are crucial to commercial success.
What are the benefits for your company?
The impact of EstimAIte is immediately noticeable in day-to-day operations. The manual step of translating information into an estimate is largely eliminated, allowing internal teams to move more quickly from request to quotation.
- Less time lost in the quotation process
Where employees previously had to enter every email manually, EstimAIte now takes over much of that preparation. This frees up time for extra checks, follow-up and customer-focused advice.
- Fewer interpretation and data-entry errors
By automatically recognising relevant parameters and entering them in a structured way, EstimAIte reduces the risk of important specifications being entered incorrectly or incompletely in the calculations.
- Faster response to price requests
The faster you can send an accurate quotation, the stronger your commercial position becomes. In a competitive market such as the graphic arts industry, response time often makes a significant difference.
- Less dependence on specialised knowledge
EstimAIte also helps employees with less in-depth graphic knowledge to start preparing estimates. This lowers the threshold for distributing estimating tasks more broadly across your team.
- Greater scalability during peak periods
When the number of price requests increases, EstimAIte helps you keep processing manageable without putting pressure on the quality of your calculations.
EstimAIte is the future of estimating
With EstimAIte, you accelerate the quotation process, support your internal team with smart automation and make the estimating process more resilient in the face of growth, staff shortages and time pressure. In this way, AI becomes a practical added value in one of the most critical processes within your print, sign and LFP company.
EstimAIte will be available in MultiPress from May 2026.